One Trillion Dollars

Venture Capitalist:  “What is the addressable market opportunity for your company?”

Energy Efficiency Entrepreneur: “One Trillion Dollars.”

Make sure to check out GreenBiz.com for highlights of a great report out titled “United States Building Energy Efficiency Retrofits: Market Sizing and Financing Models,”

Savvy investments in energy efficiency retrofits for buildings could yield more than three times their value, mounting to about $1 trillion in energy savings in a decade, says new research from Deutsche Bank and The Rockefeller Foundation.

The study released today said that yield would be just one of the returns if $279 billion were spent for retrofits of residential, commercial and institutional buildings in the United States.

In addition to saving about 30 percent of the United States’ entire energy spend during the course of a year, completion of the energy efficiency retrofits could reduce greenhouse gas emissions in the country by 10 percent and create 3.3 million job years — which means the projects could create an estimated 3.3 million cumulative years of employment — the study said.

Also a nice plug for our friends at the Carbon War Room.

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